Nov. 18, 2025

A Top Hotel Broker’s Guide To Getting Deals Done In Today’s Market | Hunter Johnson E58

A Top Hotel Broker’s Guide To Getting Deals Done In Today’s Market | Hunter Johnson E58

Ever wonder why some first-time hotel buyers close deals while others keep getting stuck? This week on the Hotel Investor Playbook, Michael Russell sits down with Hunter Johnson, President of Investment Sales at US Hotel Advisors, who has worked on transactions from boutique mom-and-pops to $80M hotels. Hunter has been on every side of the table. He’s seen the deals that close, the deals that die, and the blind spots new investors never notice until it’s too late. In this episode, Hunter bre...

Ever wonder why some first-time hotel buyers close deals while others keep getting stuck?

This week on the Hotel Investor Playbook, Michael Russell sits down with Hunter Johnson, President of Investment Sales at US Hotel Advisors, who has worked on transactions from boutique mom-and-pops to $80M hotels.

Hunter has been on every side of the table. He’s seen the deals that close, the deals that die, and the blind spots new investors never notice until it’s too late.

In this episode, Hunter breaks down:

  • How to understand today’s market cycle and why buyers still have the leverage
  • What lenders actually look for on your first deal (and what instantly disqualifies you)
  • How SBA 7a and 504 loans really work behind the scenes
  • What sellers won’t tell you about pricing, cash flow, and expectations
  • The creative structures that get deals funded when the numbers don’t pencil

If you’re hoping to buy your first hotel in the next 12–18 months, this conversation will save you time, money, and frustration. Hunter explains the reality most investors never hear until they’re sitting across from a lender.

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About Hunter

Hunter Johnson is the President of Investment Sales at US Hotel Advisors, a hospitality investment-banking firm specializing in the sourcing and structuring of debt, equity, and investment-sales transactions for hotel properties across the U.S.. Drawing on a background that includes commercial real estate, lending, finance, and property insurance, Hunter is uniquely positioned to advise clients on complex capital structures and transaction execution. His firm excels at securing non-recourse financing and raising sophisticated mezzanine or preferred equity, often for assets facing challenging circumstances such as low debt yields or rebrandings. Hunter strives to create trusted and lasting industry relationships while utilizing a competitive bid process to advise on the sale of various assets, including boutique properties, to yield above-market sales prices.

Connect with Hunter

https://ushoteladvisors.com/

https://www.linkedin.com/company/us-hotel-advisors/

https://www.linkedin.com/in/hunter-johnson-2778b120/

Connect with Michael:

Invest with Malama Capital: malama-capital.com/invest
Submit a deal: https://www.malama-capital.com/deal-submission
Instagram: @the_hotel_investor_playbook
Contact Us: info@hotelinvestorplaybook.com